Indian Kidswear market

Indian domestic apparel player have been looking to improve their strategy to encash the growing kidswear market.  According to a KSA Technopak report, the kidswear market in India is estimated at Rs 17,300 crore, and has shown a growth of 16% in 2007. Besides, there is an additional Rs 11,500 crore of kids uniform segment growing at more than 23% in 2007, thus taking the total kidswear market at about Rs 28,800 crore with an annual growth of 18%. The urban kidswear market is estimated to be about 60% of the total kidswear market.(source: Economic times)